01 Jul IMAGRO SPA AND ITS EXTRAORDINARY BUSINESS MODEL FOR ITALIAN BUSINESSES WHO BELIEVE IN A FUTURE ABROAD.
How can we help excellent SMEs find clients in far off markets? How can we make the saying ‘Italians do it better’ real, helping the best businesses in the country achieve internationalisation? The path taken by Imagro Spa started with these questions and, over time, we became economic and cultural mediators who apply a replicable operational model.The ability to select skills capable of transforming market information into business development, is the strategic formula for our modus operandi.”These are the words of Massimo Pollio, founder and Ceo of Imagro Spa, group leader and company specialised in the sourcing and procurement sector for machine components and the complete management of the supply chain for leading international groups in their industries.
Founded in 1997, the company is based in Genova, with an aggregate turnover of approximately 90 million Euros and one mission: to get the attention of the largest number of foreign multinationals possible on Italian SMEs working mainly in the industries of mechanics, electromechanics, and infrastructure, where Italy is the world leader together with Germany.“After all, Imagro (Italian Manu-facturing Group) is global in its Dna, and came from a very precise idea: Italian small and medium enterprise have, by culture, size, and fi nancial ability, diffi culty accessing global clients and markets. These businesses need to be assisted towards those foreign markets through a very specialised and personalised consultation, which resolves a variety of critical issues: the prickly topic of the generation change, the diffi culty of investing in new management, the trying bureaucracy and relations, the inadequate ability of the educational system in preparing a sufficient number of export managers, and the eternal lack of funding – explains Pollio -. Our company can help these subjects identify opportunities in foreign markets, accompanying and supporting the new generations thanks to sales consultancy and related services in all the continents. The fact that Italian production can be made visible by just bidding on an international project, even without winning the tender, means gaining added value, demonstrating they are competitive on the global market.”